SEPTEMBER 7 1

INTRODUCING THE HAPPY WEDNESDAY STYLE SQUAD (Inspired by our favourite girl Kendall Jenner)

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Each Happy Wednesday, our Style Police will be out in force at the Beer Garden to find members for our Happy Wednesday Style Squad. How will this evolve? How long is a ball of string?

SEPTEMBER 7 3


RIDING THE MERRY-GO-ROUND WITH CARNIVALE

A new reality show following the adventures, on and off the stage, of Carnivale, the resident band at the Beer Garden comprising Jordie, Chris, Gretchel, below, Jose, Ferdando and Esan.

SEPTEMBER 7 4


SNAP! THE HAPPY WEDNESDAY SNAPCHAT RANDOM SEARCH.

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It’s inter-active, there’s a need to be creative, it’s about using one’s noodle, and it’s all happening at the Beer Garden with prizes for the winners. Also remember to check out Jordie from Carnivale’s new Making A Record podcast about music- and everything to do with getting it out there and being heard.

SEPTEMBER 7 6


MORE CHANCES TO GET UP CLOSE AND PERSONAL WITH THE STARS OF THE SHOW…

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A NEW SEASON AND ANOTHER GLOBAL BUFFET OF HAPPY WEDNESDAY ACTIVITIES…

SEPTEMBER 7 8

There’s Oktoberfest, plus promotions that focus on the best of France, Japan, the sights and sounds of Bollywood, chances to enter the Digital World, more Grape Expectations with Wines In The Valley, The Great Australian Boomerang Outing, and Happy Wednesday celebrations during Easter, Christmas and Chinese New Year.

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SEPTEMBER 7 10


POP-UP HAPPY WEDNESDAY?

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Of course, Happy Valley Racecourse will always be the Field Of Dreams for Happy Wednesday, but this season will see the brand popping up throughout Hong Kong. Last week, for instance at the Central Harbour Front, Carnivale, the resident band at the Beer Garden, popped up at Slide the City, the water party event series that has taken place in more than 200 cities around the world including Vancouver, Cape Town, Salt Lake City, Arizona, Osaka and Shanghai etc.

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